The rise of remote work has given executives and consultants the ability to work from anywhere, which has opened up incredible opportunities. However, while remote work has its benefits, there’s a growing risk in taking this flexibility too far—especially for fractional executives.
As a fractional executive, you’re hired not just for your skills and strategic thinking but for your presence, guidance, and support. Teams need to feel that you’re part of the organization, even if only for a short period or part-time. Working exclusively remotely can make this nearly impossible. Let’s explore why being fully remote may not be the best approach and why in-person presence is key to your effectiveness.
Building Trust and Credibility Requires Presence
When you’re hired as a fractional executive, you’re often viewed as an external player—someone who needs to quickly integrate, assess the situation, and lead. Without being physically present, it’s difficult to build the level of trust and credibility that teams need to feel confident in your leadership.
Trust is built through interactions—both formal and informal. When you’re in the office or working side-by-side with a team, you’re able to establish those personal connections, understand the dynamics, and make people feel comfortable sharing their concerns. Fully remote work can create a distance, both literally and figuratively, making it harder to connect on a deeper level.
The Importance of Being Tangible and Accessible
As a fractional executive, especially one brought in to handle critical projects, you need to be accessible and tangible. Teams must know that you’re available when needed—not just via a screen but in person when possible.
The reality is, when you’re remote, it’s easier to become a distant figure, someone the team sees only through video calls or email chains. While technology allows for communication, it doesn’t replace the power of face-to-face interactions where people feel supported and heard.
When you’re present, even for a few days a week or during key moments, you can foster an environment where the team feels comfortable coming to you with problems, seeking your guidance, and seeing you as someone who’s invested in their success.
Remote Work Can Hinder Team Dynamics and Collaboration
Working remotely makes it harder to understand the nuances of team dynamics. When you’re not physically present, you miss out on the informal interactions—the hallway conversations, spontaneous brainstorming sessions, and subtle cues that reveal the team’s morale or struggles.
Being on the ground allows you to see the real-time challenges teams face, and you can intervene directly when needed. If your role is to support and lead the team, it’s much harder to do this from a distance. Even the most skilled remote communicator will miss out on those subtle team dynamics that happen in person.
Fractional Executives Must Be Seen to Lead
As a fractional executive, you’re often stepping into a leadership role in a company where you’re not a permanent fixture. This makes your physical presence even more critical. Teams need to see that you’re there to lead—not just overseeing things from afar but actively participating in the strategy, decision-making, and problem-solving processes.
By being present, you show that you’re committed to the success of the team and the company. You demonstrate that you’re willing to get in the trenches with them, and that you’re not just checking in from a distance.
Remote Executives Struggle with Perception
One of the key challenges of being a fully remote executive is the perception that you’re not as engaged. Even if you’re putting in the hours and delivering results, remote work can make it seem like you’re not as connected to the team or the business.
The reality is, for most teams, seeing is believing. If you’re present, even part-time, you’re more likely to be perceived as a leader who is invested in the team’s success. You’re not just an external consultant working on the fringes—you’re part of the team, guiding them forward.
Balancing Remote Flexibility with Physical Presence
This isn’t to say that working remotely as a fractional executive is a bad idea altogether. In fact, remote flexibility can be a huge benefit—allowing you to take on multiple clients and manage your time effectively. The key is balance. While remote work offers flexibility, it should be paired with in-person interactions whenever possible.
- Be present during key meetings: Even if you work remotely part of the time, be sure to attend critical meetings and milestones in person.
- Schedule regular on-site visits: Whether it’s a few days a month or during crucial project phases, make sure you’re there for the team when it matters most.
- Engage informally: Don’t just show up for formal meetings—spend time with the team outside of structured meetings to build relationships and trust.
Final Thoughts: Leadership Isn’t Remote
In a world where remote work is becoming the norm, it’s easy to forget the value of physical presence—especially for leaders. As a fractional executive, your impact is amplified when you’re willing to show up, engage with the team, and demonstrate that you’re there to support them.
Your team needs to feel your presence, not just see your name on an email or your face on a Zoom call. By balancing the flexibility of remote work with the critical moments of being there in person, you’ll establish yourself as a trusted leader who’s invested in the success of the business and the people you work with.
What are your thoughts on the balance between remote and in-person leadership? If you’re an aspiring fractional executive or a business leader navigating this dynamic, I’d love to hear your experiences.
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